Over the years, I’ve had the privilege of meeting countless women in my makeup chair, each with her own story and relationship with beauty.

Living with vitiligo has shaped my own journey, teaching me that beauty is deeply personal.

I’ve always believed makeup should be about freedom — the freedom to enhance, experiment, create and express yourself however you choose.

That belief inspired ByFaryal, a brand born from my passion for makeup and a desire to create something meaningful. Because beauty has no rules, no limits and no single definition.